Gallagher launches initiative to grow the next generation of rugby fans

Insurance broker and risk management company Gallagher has launched a new campaign to usher in the next generation of rugby fans during the 2023/24 season.
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Surrey residents are being offered the chance to win tickets to watch Harlequins vs Northampton Saints on April 27 and other key Gallagher Premiership Rugby fixtures.

The title partner of Gallagher Premiership Rugby has furthered its ongoing commitment to increasing the accessibility of rugby and celebrate the community spirit that lives in the heart of each club.

Right Here for Rugby will see Gallagher Premiership Rugby clubs at the forefront of bringing new audiences to matches.

Gallagher Premiership RugbyGallagher Premiership Rugby
Gallagher Premiership Rugby

Gallagher’s initiative will offer rugby fans the opportunity to win tickets to one of 10 fixtures that comprise the Gallagher Game Day series.

To enter, fans will need to visit the Gallagher Game Day ticket ballot site, where entrants will be able to apply for either two or four tickets for a game day experience and applicants who are not successful will be automatically entered into a ballot for the Gallagher Premiership Rugby Final on June 8.

The ballot is open until May 3 with winners randomly selected two weeks before each match day.

At each game, all fans will be treated to an elevated match day experience featuring a variety of concourse activations.

The Gallagher Game Day series is a collection of 10 of the biggest games taking place across the remainder of the 2023/24 Gallagher Premiership Rugby season:

Bristol Bears vs Northampton Saints on March 22

Exeter Chiefs vs Newcastle Falcons on March 22

Sale Sharks vs Harlequins on April 19

Saracens vs Gloucester on April 19

Newcastle Falcons vs Sale Sharks on April 26

Bath Rugby vs Saracens on April 26

Harlequins vs Northampton Saints on April 27

Northampton Saints vs Gloucester on May 10

Leicester Tigers vs Exeter Chiefs on May 17

Gloucester vs Newcastle Falcons on May 17

Gallagher ambassador Ugo Monye said: “Rugby is the ultimate team sport for players and fans and anyone who has been to a Gallagher Premiership match knows what an electric experience it is.

“Gallagher has supported Premiership Rugby and its clubs for the last six years and this latest initiative is an exciting way of opening up the game to a new group of fans.”

Michael Rea, UK CEO of Gallagher Global Brokerage, said: “We are extremely proud to launch this initiative which will make rugby more accessible to the next generation of fans.

“We are fully committed to growing the sport and widening its reach, ensuring everyone has the opportunity to experience Gallagher Premiership Rugby. By offering tickets, we hope that people who haven’t experienced the atmosphere and excitement of rugby will come along and see how fantastic it is to whilst supporting their local club and community.”

Simon Massie-Taylor, chief executive officer, Premiership Rugby said: “Premiership Rugby is proud to support this fantastic initiative from our long-standing title partner Gallagher, with whom we share the collective ambition to promote rugby to new audiences within the community.

“Fans are the lifeblood of our league, and we are delighted that this campaign will offer the lucky winners the opportunity to experience first hand the phenomenal matchday experience Gallagher Premiership Rugby has to offer.”

To enter the Right Here for Rugby competition, visit https://gallagher-righthereforrugby.sponsorworks.co.uk/. The winners will be announced within two weeks of the selected fixture. All applicants will automatically be entered into a ballot to win tickets to the 2024 Gallagher Premiership Rugby Final at Twickenham on Saturday, June 8.